If you are not winning the right type of work, or attracting new employees into your business, perhaps it’s time to take a look at your company’s brand.
‘Branding’ doesn’t easily make it onto the agenda in a manufacturing company’s boardroom. In this 20 minute video, The Chartered Institute of Marketing’s Manufacturing Ambassador David Pannell explains why the way your company presents itself is vital in the modern world, and how engineering and manufacturing companies can improve their branding, both online and off.