Servitisation for Manufacturers

Download the 20-page PDF and get access to the accompanying 15 minute video discussion

Servitisation is the biggest ‘big idea’ since just-in-time and lean manufacturing practices emerged in the 1980s. It offers you the promise of higher profits and competitive advantages. But you’re probably worrying about the potential implications for your company if you embark on a servitisation journey.

Servitisation means...

  • Instead of only offering traditional products which provide you with a one-off purchase value, you also offer service-based products
  • Offering service-based products means that you gain a healthy regular income without having to worry about how to make that next product-only sale
  • Providing services to your customer base not only increases your revenue but also builds a strong trust-based relationship with them – this means further opportunities for product or service-based sales with them in the future

This guide will...

  • Explain the issues and opportunities surrounding servitisation
  • Discuss how servitisation can increase your profits
  • Recommend the first practical steps you can take towards servitisation

You might also be interested in these articles

Why manufacturers are failing to embrace disruptive business models

Manufacturers are currently missing the growth revolution.


The irony of course, is that manufacturers should be leading the charge. They are better placed than any to disrupt. They have the product at true cost with no intermediary margins and they understand the market. 

Watch our video: Branding for Manufacturers

‘Branding’ doesn’t easily make it onto the agenda in a manufacturing company’s boardroom.  In this 20 minute video, David Pannell explains why the way your company presents itself is vital in the modern world, and how engineering and manufacturing companies can improve their branding, both online and off. 

Want to receive all our content? join our mailing list

Receive regular emails containing strategies to transform your manufacturing business – from new business models through to marketing advice and free e-books.