Servitisation is the biggest ‘big idea’ since just-in-time and lean manufacturing practices emerged in the 1980s. It offers you the promise of higher profits and competitive advantages. But you’re probably worrying about the potential implications for your company if you embark on a servitisation journey.
In this 15-minute video, our industry expert David Pannell talks with business growth expert Mark Prince about what servitisation is, and how you can gain a competitive advantage by creating a service-based business model.